ST. JOHN’S, NL – In 2020 Women in Business New Brunswick launched Nujintuisga’tijig E’pijig, an online marketplace showcasing the arts and crafts of Indigenous women entrepreneurs in New Brunswick as an initiative of the Atlantic Canadian Women in Growth Partnership.  A project funded through the Federal Government’s Women’s Entrepreneurship Strategy (WES).  The project is a collaboration between four women’s business organizations in Atlantic Canada.

The Newfoundland and Labrador Organization of Women Entrepreneurs (NLOWE) is very pleased to announce the expansion of Nujintuisga’tijig E’pijig into Newfoundland and Labrador through a partnership with Empowering Indigenous Women for Stronger Communities (EIWFSC).  This collaboration will support and promote Indigenous women entrepreneurs in Newfoundland and Labrador by providing the opportunity to showcase and sell their products and services year-round.  This website will help generate more revenue and grow Indigenous women’s businesses in this province. Furthermore, the NL Indigenous women entrepreneurs gain greater exposure as they will be more visible and accessible to customers even beyond provincial borders.  

“This site has brought tremendous exposure to Indigenous women artisans and entrepreneurs in New Brunswick.  We are thrilled to expand this opportunity for Indigenous women in NL to assist them in accessing new customers and creating new opportunities for e-commerce.  With such a vibrant Indigenous arts community, NLOWE is delighted to do our part to share their talents and products with the rest of Newfoundland and Labrador, Canada, and the world!” Jennifer Bessell, NLOWE CEO.

“We are excited to have this collaboration with NLOWE. The Nujintuisga’tijig E’pijig online marketplace showcasing Indigenous women entrepreneurs’ arts and crafts in Newfoundland and Labrador will give our women the opportunity to grow their business. It will also allow them to showcase the many talents they have while growing and learning to become successful Entrepreneurs.”  Odelle Pike, Mi’kmaq Elder. 

“As a group of Indigenous women with representation across the province, we are thrilled to be partnering with NLOWE on this initiative given the fact that our mandates are perfectly aligned. Working together to promote and enhance the many beautiful skills and talents of Indigenous women across our province that will highlight their limitless potential is a priority as we strive to create cultural, social & economic opportunities for Indigenous women to thrive and for communities to be healthy, healed and sustainable”.  Candace Simon, Director of Community Partnerships & Programming, EIWFSC.

Stay tuned…Nujintuisga’tijig E’pijig Newfoundland and Labrador is coming soon!  In the meantime, you are encouraged to visit the New Brunswick website portal at and explore the current cultural offerings.


More Information

If you are interested in learning more about the Atlantic Canadian Women in Growth Partnership

Or you can email: 

Sarah Thompson, Project Manager, Atlantic Canadian Women in Growth Partnership

If you are interested in learning more about Empowering Indigenous Women for Stronger Communities, you can visit their Facebook page and/or check them out on Instagram. 

Or you can email: 

Candace Simon, Director, Empowering Indigenous Women for Stronger Communities